Your Summer Scent Wardrobe
4 Ways To Update Your Fragrance Ritual
Boundless blue skies that slip into warm, sultry nights signal a sartorial shift to airy linens and featherweight layers – now all you need is a fragrant update for a seamless, summery finishing touch. Here’s our guide on refreshing your fragrance wardrobe for summer – where the question of how is just as key as what to wear.
What’s Your Summer Mood?
There’s no rule on what a ‘summery’ fragrance should be; it all depends on how you want to feel. Just bear in mind that top notes unfurl even quicker in the heat, leaving the base notes more pronounced. That’s why an Eau de Toilette is a sound choice for day wear, as it has a light scent concentration of 10%.
White-floral notes like jasmine, tuberose and frangipani are known to ‘bloom’ (technical term) the most when it’s warm, fully expressing their rich, radiant and elegant quality – Heavenly Gingerlily and Flora Luminare are our blossoming favourites. If you’re more in the mood for sea-breeze freshness, Coastal Cypress & Sea Fennel is an invigorating choice with its bracing marine notes balanced with intriguing cardamom.
It’s All In The Prep
We all know that sinking feeling on hot, sticky days when everything you apply to your skin seems to melt away – including your perfume. To help prevent this, moisturise skin with a Body Lotion or Body Oil before spritzing as this makes the fragrance linger for longer. And, if you do need an instant scent refresh when you’re out and about, top up with our handy Travel Fragrances.
Light As Hair
Scent and sunbathing are not the best of friends; according to our Fragrance Expert, Marie Edmond, mixing the two can lead to irritation and staining. Ensure your fragrance and sunscreen don’t mingle and as an alternative way to wear fragrance, look to your hair. Scents last a long time when sprayed through hair as it’s porous and doesn’t heat up as much as our skin. Easy to wear, lightweight and beautifully perfumed, our Hair Mists dress your strands in a captivating, summer-perfect trail that diffuses scent every time you swish your hair.
Keep Your Cool
It’s more important than ever in the heat to store your fragrance in a cool, dry and dark space, away from direct sunlight. This helps protect the formulation and keep it smelling the way you love.